Rooted in the future
Design is always a dialogue between what already exists and what is yet to come. Rooted in the Future embodies this idea: a vision of tomorrow that draws its strength from deep, solid foundations.
On the occasion of Milano Design Week 2026, the Magis showroom became the stage where this idea took shape through an installation that brought together past, present and future. Conceived as a landscape of vertical elements evoking architectural pillars, made of fabric in collaboration with Kvadrat, the installation hosts some of our most iconic objects, products that over time have defined the design language of Magis and that still represent its foundations today. This narrative takes on an even deeper meaning this year, as Magis celebrates its 50 anniversary. The icons are therefore not merely testimonies of the past, but living elements capable of supporting new visions.
Several new pieces also emerge, expressing a momentum towards the future while growing from a well-established design tradition. Like roots beneath the surface, the Magis legacy continues to nourish what comes next, allowing new forms and design objects to emerge, projects that look towards the future while remaining connected to their origin.
Rooted in the Future invites visitors to see design not as a fixed moment, but as a process in constant transformation: a fertile ground where memory and innovation intertwine, and where every new idea carries the strength of what came before.
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