BELL CHAIR – MADE FROM INDUSTRIAL WASTE. 100% RECYCLABLE.

Affordable, versatile and responsible: in collaboration with Konstantin Grcic we have developed a contemporary monobloc made entirely from recycled polypropylene. The recycled polypropylene is obtained from the waste generated by our own furniture production and from that of the local car industry. The patented material excludes almost all “virgin or new” materials and can be recycled again 100% after use. This way, Bell Chair forms an almost closed material cycle.

“Our aim was to develop a high-quality chair with the bare minimum of material. This target was important to us for ecological reasons, but also from a commercial point of view.” – Konstantin Grcic

The chair weighs just 2.7 kilograms, making it at least one and a half kilos lighter than average plastic chairs. This fact is testament to the use of less material and causes less energy consumption during production. The key to this saving lies in the ingenious shell shape of the chair. Its bulbous geometry is not only structurally strong, it also makes the chair extraordinarily comfortable and visually appealing.

“We realized that there was an opportunity and a need to address certain issues surrounding the project.” – Konstantin Grcic

The responsibility of the design does not end with the product itself. We developed a logistics concept for Bell Chair to save additional resources. This entails a specially-designed reusable delivery pallet, which can stack up to 24 chairs. As a result, less packaging material is used, and the vertical stack reduces the footprint during transportation. At the same time the pallet doubles up as store display for retail partners and is made from the same recycled plastic as the chair.

The chair comes in three colours – Sunrise, High Noon and Midnight – and can now be ordered through the Magis retail network and the dedicated website: www.bell-chair.com

MARIOLINA MONO VERSION – available now!

When Enzo Mari designed Mariolina in 2002, it was a breath of fresh air in the world of chairs. It was not about new comfort, it was more about experience and emotions…

Chairs are one of the basic furniture pieces but they aren‘t easy – they don‘t have the architectural structure of a table, or the comfy indeterminacy of a sofa. They don‘t have the inflated dimensions of a bed, or the magical possibilities of light. Chairs are everywhere and they have to respond to an extraordinary variety of situations, needs and tastes. We sit on it in offices, kitchens, schools, in dining rooms or in the garden – we spend more time in contact with chairs than with any other object and no other object has to withstand the shape, movements and different postures of our bodies.

«The world was not designed for the rich,» Mari once said, because good design should be there for everyone. With this ambition, he revolutionized the design world and established a new understanding of the creation of products like MARIOLINA.

It is a basic chair, but a manifestation of Mari’s design vision at the same time – simple, practical, long-lasting and most importantly  affordable.

Mariolina recalls the fifties-style, but features a series of extra details. The legs in powder coated steel tube are in fact slimmer and more precise in section. The polypropylene seat and back are not screwed or riveted to the frame, but instead attached using a series of moulded ribs that grip the metal frame on the rear of the seat and back. Mariolina is stackable up to 12 pieces.

A todo color

Suaves, brillantes y llenos de personalidad: nuevos colores entran a formar parte del mundo Magis. Turquesa, amarillo y rosa para Puppy, el perro diseñado por Eero Aarnio de formas esenciales y redondeadas que, en estos tres colores delicados, recuerda a ciertos pastelitos que regalan agradables sensaciones de suavidad asociadas a la alegría. Una diversidad de…

Suaves, brillantes y llenos de personalidad: nuevos colores entran a formar parte del mundo Magis.

Turquesa, amarillo y rosa para Puppy, el perro diseñado por Eero Aarnio de formas esenciales y redondeadas que, en estos tres colores delicados, recuerda a ciertos pastelitos que regalan agradables sensaciones de suavidad asociadas a la alegría.

Una diversidad de colores cálidos y fríos –amarillo, rosa, burdeos, azul y verde– caracteriza la nueva propuesta de tonos cromáticos para el contenedor 360° diseñado por Konstantin Grcic. Fuertes y decididos, interpretan el carácter versátil y dinámico de ese práctico contenedor con ruedas provisto de cajones giratorios para optimizar el espacio en la oficina y en casa.

ESAD ID TALKS – narrar la experiencia de Magis

¿Cómo se gesta, elabora y realiza una idea proyectual? La formación se encuentra con la experiencia de Magis en la universidad ESAD de Oporto, en Portugal, una escuela de diseño internacional de renombre, donde Alberto Perazza impartió una conferencia y un taller el pasado 17 de mayo. El acto, incluido en un ciclo de encuentros,…

¿Cómo se gesta, elabora y realiza una idea proyectual?

La formación se encuentra con la experiencia de Magis en la universidad ESAD de Oporto, en Portugal, una escuela de diseño internacional de renombre, donde Alberto Perazza impartió una conferencia y un taller el pasado 17 de mayo.

El acto, incluido en un ciclo de encuentros, fue una oportunidad para hablar con los estudiantes de diseño y creatividad y de cómo concretar y plasmar esta última a través de un trabajo sincrónico entre el diseñador y la empresa. Todo ello seguido de un proceso productivo calculado del que nacen objetos únicos como los productos icónicos de Magis, algunos de los cuales se exponen para la ocasión en una muestra instalada en el vestíbulo de ESAD.

Pushing the boundaries of design since 1976.